PARIS — Loewe‘s immersive “Crafted World” exhibition, which debuted in Shanghai in March 2024, is headed to Tokyo’s Harajuku district this spring.
Billed because the Spanish home’s first main model exhibition, it showcases an array of artifacts and artworks alongside runway footage and behind-the-scenes insights in regards to the artisans that carry its clothes and accessories to life.
Tracing the home’s 179 years of historical past, the exhibition spans completely different design disciplines, from structure to equipment, sculpture and scent.
It additionally charts how Loewe has been reworked from a Madrid-based leather-making collective and provider to the Spanish Royal Crown right into a fast-growing luxurious model steeped in up to date tradition.
“The exhibition transports the viewers from the sights and sounds of Spain, to the entrance row of the Paris runway, and, in a collection of interactive rooms, contained in the visionary imaginations which have impressed Loewe’s current collections — together with these of Studio Ghibli and the Kyoto-based ceramics studio Suna Fujita,” Loewe stated in a launch shared first with WWD.
A walnut bark design by Moe Watanabe from the Loewe Basis Craft Prize 2023.
Courtesy of Loewe
New to the Tokyo leg are “works and architectural interventions highlighting the home’s collaborations and cultural tasks throughout Japan and past,” in line with Loewe.
These embrace a video documenting the Loewe Basis’s help for the Ōnishi household, who’ve been crafting ceremonial tea kettles in Kyoto for greater than 400 years, alongside works by a number of Loewe Craft Prize finalists.
Key moments in Loewe’s historical past spotlighted within the itinerant exhibition are its 1996 acquisition by French luxurious large LVMH Moët Hennessy Louis Vuitton, Jonathan Anderson’s appointment on the artistic helm in 2013 and the institution of the Loewe Basis Craft Prize in 2016.
The Tokyo showcase, open from March 29 to Could 11, is free to the general public upon reservation.
