MILAN — Golden Goose is doubling down on its ties with sports activities by tapping 4 new athlete ambassadors, together with its first feminine ones.
Tennis star Jasmine Paolini and padel champion Marta Ortega are each becoming a member of the Italian luxurious model’s roster of ambassadors, alongside tennis participant Zizou Bergs and padel athlete Juan Lebrón.
“Jasmine, Zizou, Marta and Juan embody every part we stand for and the communities we need to join with. Household, ardour, authenticity, positivity and success are values on the coronary heart of sports activities and of Golden Goose,” stated Golden Goose chief government officer Silvio Campara. “We’re honored to welcome these proficient athletes to our household, the place goals are pursued with goal, and each step displays dedication and excellence,” he stated.
The Italian Polish Paolini, who rose to the fourth spot within the 2024 world feminine tennis gamers’ rating after touchdown within the finals on the French Open and Wimbledon tournaments, amongst different achievements, stated that “as an Italian athlete, it’s an honor to signify Golden Goose, a model I’ve lengthy admired. Being a part of this household feels unimaginable, and I’m proud to share the values of such an iconic Italian model.”
Fellow tennis participant Bergs can be new to the roster of Golden Goose ambassadors. The Belgian athlete, who competed within the Paris Olympics and superior to the third spherical of the 2024 French Open, can be identified for his charity and advocacy commitments in supporting Burundi’s younger tennis gamers by offering devoted gear, serving to disabled athletes via the “Tous à Bord” affiliation, underprivileged youth in Antwerp to pursue tennis and funding schooling for marginalized college students. “I’m honored to hitch Golden Goose of their mission to not solely elevate racket sports activities but additionally to make a significant influence inside communities,” Bergs stated.
The pair is joined within the ambassador position by Ortega and Lebrón, two of Spain’s highest-ranked padel athletes. The previous, a educated doctor, was the youngest participant to rank first within the 2019 world feminine rating, whereas Lebrón, additionally the youngest to succeed in the primary spot within the world rating in 2020, maintained that place for 3 years till 2022.
“Partnering with a model that has such a robust connection to padel is actually significant to me. I sit up for constructing one thing particular collectively via this collaboration,” Ortega stated. As reported, Golden Goose is because of open a branded padel pavilion in Milan this 12 months.
“I’m actually honored by this partnership. We’ve already completed unimaginable issues collectively, and I sit up for what’s subsequent, particularly with the upcoming opening of the Padel Pavilion,” Lebrón stated.
Of their new position at Golden Goose, the athletes be a part of the likes of skatera Keegan Palmer and Olympic bronze medalist and chief of the U.S. Nationwide Workforce Cory Juneau, in addition to padel ace Arturo Coello and Chinese language actor and singer Jackson Yee.
Golden Goose was established in 2000 and is greatest identified for its profitable Famous person sneakers and deliberately distressed types. In 2020, the corporate was acquired by the personal fairness fund Permira from the Carlyle Europe Buyout fund.
Final 12 months the corporate, which had revealed plans to go public, postponed its preliminary public providing “because of European market volatility.”
The luxurious agency has championed a community-driven method, for instance internet hosting Haus of Dreamers all-encompassing cultural occasions in Paris, Los Angeles and most not too long ago in Marghera, Italy, the place the corporate relies.
