For years, U.S.-based tech corporations have tapped into India’s huge and growing web person base for development. OpenAI isn’t any exception. However whereas the AI lab claims that India is one in all its fastest-growing ChatGPT markets, third-party knowledge means that OpenAI could also be struggling to show that momentum into income.
Based on analytics agency SensorTower, customers in India have spent $8 million on ChatGPT subscriptions by way of in-app purchases since 2023. That doesn’t embody purchases made by way of the ChatGPT net app. However notably, it’s a fraction of the $330 million SensorTower estimates U.S. customers have spent on ChatGPT in-app.
One doubtless issue is the dearth of native pricing for India. OpenAI’s least expensive ChatGPT plan within the nation prices $20 (greater than ₹1,700) per 30 days, which is taken into account costly for a digital subscription in India.
When contacted, OpenAI didn’t share particular particulars about its development in India however pointed us to a current submit on X by COO Brad Lightcap, which claims that India is ChatGPT’s fastest-growing market.
Low because the income is perhaps at current, India should find yourself being a significant development driver for OpenAI. The corporate’s CEO, Sam Altman, not too long ago expressed a need for OpenAI to turn out to be a multi-billion-user platform. Tapping into India’s over 950 million web customers may assist bootstrap that effort.
OpenAI apparently thinks so. The corporate is reportedly courting an alliance with Reliance Jio, one in all India’s greatest cell carriers, to get ChatGPT in entrance of extra customers.
Within the meantime, ChatGPT continues to develop organically in India.
Based on knowledge from app tracker Appfigures, greater than 20% of ChatGPT Android app downloads this yr to this point have been in India. A minimum of a portion of that development was fueled by the not too long ago launched revamped picture generator in ChatGPT, which went viral for its means to create practical Ghibli-style artwork.
For context, ChatGPT has greater than 500 million weekly customers globally.
