In style caller ID app Truecaller has lengthy left iPhone customers at an obstacle by not providing the caller info in real-time — a function its Android customers have loved for a while. As we speak, that adjustments as the corporate is rolling out an replace that brings real-time caller ID help to its iOS subscribers.
The corporate was capable of implement the function as a result of Apple launched Stay Caller ID Lookup in iOS 18, permitting third-party caller ID apps to securely make a name to their server to get details about the caller. Notably, that is additionally the primary main launch from the Swedish firm after the co-founders Alan Mamedi and Nami Zarringhalam stepped down from the day-to-day operations in November 2024.
As we speak, Truecaller has greater than 2.6 million paying subscribers, of which solely round 750,000 of them are on iOS. Nonetheless, 40% of Truecaller’s income is from iOS subscriptions. The corporate additionally will get a 5X dialog charge to its premium tier on iOS in comparison with Android in addition to 80% larger income from an iPhone subscriber.
Contemplating the significance of the iPhone to Truecaller’s backside line, the corporate continues to develop its iOS app.
In 2022, Truecaller relaunched the iOS app to give attention to higher spam detection, due to Apple permitting the app to retailer a bigger set of numbers regionally.
“It did enhance the general name identification. However that wasn’t sufficient as a result of in international locations like India, there’s a large calling exercise, and never all this is able to be accessible within the offline database,” Truecaller Product Director Nakul Kabra instructed TechCrunch in an interview.
India presents different challenges for the corporate, as effectively, together with the arrival of a service, Calling Identify Presentation (generally known as CNAP, designed to curb spam. The service, presently being rolled out by native telcos, may ultimately emerge as a competitor to Truecaller.
Truecaller additionally up to date its iOS app in 2023 with a reside caller ID expertise, however that concerned a step requiring interplay with Siri and in addition wasn’t real-time.
Till iOS 18’s launch, Truecaller needed to depend on a regionally saved dictionary of restricted telephone numbers on iOS.
To allow the brand new function, Truecaller constructed a brand new server structure and created a separate, encrypted database for iOS, alongside its present bigger database for Android customers. Apple’s Cellphone app makes encrypted requests to this database and will get encrypted responses which are solely decrypted on the consumer (iPhone) to indicate the caller ID in actual time. This course of is known as “homomorphic encryption,” because the computations use encrypted knowledge as an alternative of decrypting them first, whereas decryption occurs on the consumer to show caller info if it matches with the info saved on the server.
Kabra instructed TechCrunch that Truecaller had constructed a strategy to sync two databases to maintain the info synced between them.
“In the intervening time, there is perhaps a little bit of a delay as a result of these requests get queued up, and the encryption that we do may be very time-consuming — and really costly… But it surely shouldn’t be quite a lot of hours,” he mentioned.
TechCrunch examined reside caller ID below Truecaller’s beta program final week and observed that the function does present caller info in real-time most often, although it typically misses.
Truecaller’s premium tier on iOS begins at $9.99 a month, per particular person, or $74.99/12 months. The corporate additionally presents its household plan on iOS beginning at $14.99/month or $99.99/12 months and the top-end Gold subscription at $249 a 12 months.
Customers can allow the Stay Caller ID Lookup function by means of iPhone Settings > Apps > Cellphone > Name Blocking & Identification.
On iOS 18, Truecaller additionally up to date its interface with the caller’s identify showing in daring over their quantity. Now, Truecaller is engaged on help for photos to indicate up within the caller ID for its iOS customers.
